As universities become increasingly research driven and funded on a research-basis, there is an increased need to attract graduate research students. The easiest way of doing this is to draft highly-talented undergraduate students into the research programmes. However, in a booming industrial job market, this is no easy task for Information Systems and Information Technology programmes. Recognizing that it is easier to retain than to recruit, the School of Information Management conducted an event to foster talent among students and garner interest in the graduate programmes of the school. This paper reports on the experiences of the staff members conducting the event.