Study of Polish Women’s Web Portals
InSITE 2009
• Volume 9
• 2009
Results of own research and other studies on Polish women’s web portals are presented. The scope of research included primarily content analysis and the range of usability functions available on websites addressed to Polish women. A large part of the research covers women’s preference analysis in relation to content offered on websites. Statistical data illustrated the results. The results of this author’s research and other studies presented in this paper describe the specificity of interests of Polish web-surfing women in relation to the content and functionality of web sites addressed predominantly to women. The most important conclusions from research are presented, to use predominantly by website developers and administrators.
women’s web portals, content analysis, usability functions.