How the Soft-Side of Change Can Better Prepare the Hearts and Minds of Employees?

Mostafa Sayyadi, Michael j Provitera
Muma Business Review  •  Volume 8  •  2024  •  pp. 001-007
Change has been posited as important today by some of the top journals such as Harvard Business Review, California Management Review, Muma Business Review, and MIT Sloan Management Review, but what exactly does the change mean to you? For example, the COVID-19 change is certainly tantamount to many people’s minds. That change is so broad, readers view it as changing everything from the price of food to the remote working environment. Many business leaders and scholars sanctify organizational change. But why? One reason is that organizational change is one of the most difficult management issues to grasp, and while executives are contemplating change they are being usurped by their boss or by the competition. When managers decide to lead change, they face many problems such as countless tensions or opposition from employees. Successful change requires leading the hearts and minds of employees. Only then, will leaders get buy-in. In fact, if the employees do not buy into the change with their hearts and minds and do not accept it, real change will not happen. We address the vital question today: 'How can managers prepare the hearts and minds of employees for change?' To answer this question, executives need to manage the soft side of change. Our experience of more than 20 years of management consulting in Australia and the rest of the developed countries speaks to the most important factor in preparing the hearts and minds of employees. Have them accept the idea that change is mandatory to remain competitive and will not eliminate their jobs and they will buy into the change.
Organizational Change, The Soft Side of Change, The Hard Side of Change, Team Building, Top Management Support, Employee Buy-In, Alignment.
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